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  • Writer's pictureAnantaya Pornwichianwong

Get to know Financial Analytics, the essential solution for modern businesses



Effective financial management is critical for any company and has to be carefully handled. Traditional financial management that relies upon the accounting department may not be enough for today's business landscape. Turning to cutting-edge intelligent technologies such as data analytics and AI to help save time and resources is considered an alternative that enhances the efficiency of financial management.


Financial analytics is a solution that enables in-depth and comprehensive analysis of a company's financial data. Its objective is to facilitate informed business decisions and ultimately maximize profits. Utilizing a type of advanced data analytics technique called predictive analytics, it provides forecasting for future outcomes. It works as a platform that collects all financial data in an organization and other relevant data to analyze and predict outcomes based on the desired indicators.


Financial analytics is able to answer financial questions and forecast future financial situations, which facilitates businesses to formulate strategies backed by reliable data.


Sertis is thrilled to introduce everyone to financial analytics, an essential solution for modern businesses that every business must have.



How important is it to have a financial analytics tool?


Financial analytics is a cutting-edge business intelligence tool that leverages intelligent technologies to facilitate business operations. Financial analytics tool plays roles in managing one of the most important aspects of running a business - financial management and planning.


Efficient financial management is essential for any organization, regardless of its size. Having a platform that is dedicated to comprehensive financial management, can keep complete financial data, provide insights into financial health, increase financial transparency, as well as analyze and predict future outcomes is crucial. However, Developing such a platform manually can be costly and resource-intensive. The integration of automation and intelligent technologies significantly saves labor and thus saves costs while ensuring efficient and accurate performance at the same time.


Financial analytics also enables assessments of financial risks, financial stability, ability to pay debts, liquidity, and profitability. It enables organizations to identify areas of improvement in business operations that enhance the organization's financial health, while also ensuring that the business is on the right track to achieve its financial goals.


Financial analytics can comprehensively analyze every aspect of the company's finances. It integrates the data of both internal and external data resources such as economic indicators, industry trends, oil prices, and many more to generate the most accurate forecasts and enable the organization to plan and implement the optimized financial policies for the future.


The primary function of financial analytics is to provide a comprehensive view of an organization's financial situation. Leveraging the platform, we can easily manage and monitor our assets and forecast future financial variables to gain in-depth insights into our financial health. As a result, we are able to identify areas that require improvements or ways to reduce costs, increase profits and liquidity, and ultimately add value to the business.




How does a financial analytics tool benefit an organization?


  1. Forecast future financial situations so that organizations can prepare themselves for changes

  2. Collect all important financial data in a centralized, organized, transparent, and easily accessible place

  3. Analyze and gain insights into the financial health of the organization to identify improvement areas to increase profits and add value to the business

  4. Track real-time data, monitor specific indicators, and perform cross-metrics analytics quickly and conveniently

  5. Manage and track cash flow and assets in the organization to monitor changes

  6. Organize data into an easy-to-use format and display analytical results in an intuitive format, making them applicable and practical to facilitate effective and productive operations

  7. Increase overall efficiency and enable more accurate and informed decisions and financial directions based on insights



Must-Have Features in Financial Analytics


  1. Enable real-time cash flow monitoring to see how much money goes in and out each day in order to understand the business health and detect abnormalities

  2. Forecast sales to identify strategies and adjustments to increase sales

  3. Identify profitable and value-added products to plan the appropriate allocation of budgets

  4. Compare and examine financial situations in each period to identify changes and trends

  5. Check and calculate the working capital, account receivable turnover ratios, and account payable turnover ratios to get insights into financial health at that time

  6. Compare the financial situation with other companies in the same industry or with the industry average to see the weaknesses and strengths of the company



At Sertis, we developed a comprehensive financial analytics platform with easy-to-use functions for all stakeholders, from the executives who require long-term analysis as well as the overview of PL and BS, managers who need to focus on key metrics within their area of responsibility and comprehensive view of reports and BS, and employees such as analysts who need a comprehensive view of financial data to perform accurate analytics.


We provide comprehensive functions that enable accurate and efficient data import and management, as well as computational analysis that delivers results in interactive and intuitive dashboards designed specifically to meet the unique needs of all stakeholders to increase their productivity.


Find out more about Sertis' financial analytics solution at:


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